Annual Report 2016
67
Co r po r a t e Su s t a i nab i l i t y
SOCIAL
As a leading developer and manager of properties, we believe we have a responsibility to support those in need in the
communities where we operate, with a special focus on providing assistance to the younger generation and the less
privileged in society.
New World Springboard
New World Springboard, our community charity programme funded by the New World Group Charity Foundation, continued
to inspire young athletes for the fourth year. Since its launch, we have expanded the number of community organisations we
partner with up to 15, allowing us to reach more youth in need.
One of the highlights of the year was a two-day training camp co-organised by the New World Basketball League and Hong
Kong Playground Association in March 2016. During the camp, students had the opportunity to learn advanced basketball
skills and play a match with the Buddhist Lim Kim Tian Memorial Primary School.
To enable more children to enjoy swimming, the New World
Swimming Academy extended its coverage to Kwun Tong.
Another swimming initiative organised under the New World
Springboard Programme was the Learning and Experiencing
Tour in Beijing 2015, in which 10 students with the highest
school attendance visited Beijing, where they trained with the
National Swimming Team of China.
New World Harbour Race 2015
For the fifth year in a row, we sponsored one of Hong Kong’s
most iconic sporting events, the New World Harbour Race 2015,
on 18 October in the Victoria Harbour.
The 2015 event attracted a record number of 2,330 swimmers
who came to compete in various categories, while many
thousands more gathered along the harbour front to watch this
exciting aquatic event.
As a result of the professional training offered through the New
World Springboard Programme, a total of 11 young swimmers
from the New World Swimming Academy at Tung Chung, Tuen
Mun and Sham Shui Po districts competed in the New World
Harbour Race 2015, including seven for the first time.
300
250
200
100
50
0
150,000
120,000
90,000
60,000
30,000
0
280
125,060
140
45,660
30
3,428
The number of New World Springboard
beneficiaries & training hours in 2015/16
* Newly introduced in April 2015
Swimming
Basketball
Golf & Tennis*
No. of students
Accumulative training hours
